Footwear designer Elizabeth Olsen of Olsenhaus made a guest appearance on the fourth episode of Bravo TV’s new reality series “The Fashion Show,” posing the weekly Harper’s Bazaar Mini Challenge and putting the apparel-focused contestants to a real test: designing an eco-friendly shoe using only vegan materials—a trademark of Olsen’s line. “It was a total hoot,” she says of the taping experience. .

With the reality TV series format already a huge success for such consumer-friendly industries as cooking, modeling and runway fashion, the shoe industry appears to be a logical next step. So is the reasoning behind Brentwood Communications International, Inc.’s (BCII) acquisition to the exclusive rights to develop and produce “Sole Perspective,” a reality TV competition series based around the influential and competitive world of the footwear industry. .